Twitter has long-established itself as a marketing pioneer and one of the most influential social media channels. Apart from being an effective marketing tool, it is also a fast and reliable news source, an effective customer support mechanism, and a platform for users to express their opinions.
Although, it is also a highly competitive social media marketing platform. If you plan to promote your brand or its products and services on Twitter, you must first understand where your target audience’s interests lie. A Twitter follower checker can help you with exactly that.
In this blog, we will discuss why brands and marketers need a Twitter follower checker if they use Twitter as a marketing tool. Let’s get started.
Why do you need a Twitter follower checker?
As mentioned earlier, Twitter is a highly competitive social media platform. To increase your social media presence and follower count, brands must analyze their follower base to get valuable insights.
You can then use these insights to plan an effective Twitter marketing strategy and maximize your social media success. You can also use it to measure the impact of your implemented strategies and use the insights to further tweak and improve your marketing approach.
FollowersAnalysis is an AI-driven Twitter follower checker that can help you analyze the Twitter follower base of any public Twitter account. You can see analytics for your followers, followers, and tweets independently. Brands and marketers can leverage the insights gained from the tool to further enhance their marketing approach.
Key features of FollowersAnalysis
- Analyze the most recent 3200 tweets
- Analyze your follower and following
- Identify influencers
- Identify the most engaging followers and tweets
- Identify influencers
Benefits of a Twitter follower checker
Now that you know the importance of a Twitter follower checker, let’s look at some of its benefits.
Analyze your followers
Using a Twitter follower checker, you can easily gain insights about your follower base, insights that could take days to extract if done manually. Using these insights can better evaluate your follower base and plan your future strategies accordingly. Here are some of the valuable insights you can get with FollowersAnalysis:
- Followers last tweet date
- Account age of followers
- Follower count of your followers
- Following a count of followers
- Verified followers
- Excel CSV files of your followers and following
Analyze follower quality and engagement
The Twitter follower checker also analyzes how frequently your followers engage with your tweets. The analytical reports can give you detailed analytics by dividing groups of users based on their tweet count. Similarly, you can also get a detailed overview of their like count.
Spot most engaging followers
While providing engaging content is essential to keep your followers engaged, so is engaging with the followers that engage with you the most. When you engage with their followers, it helps you show your brand’s human side and establish a relationship with them. Furthermore, adding a bit of humor to it also encourages other followers to engage with you.
Understand follower demographics
Before you start planning your Twitter marketing strategy you need to understand your target audience. You need to know their age groups, where they are geographically located, what languages do they use, and where their interests lie. Once you have these insights you can build a more personalized and targeted marketing campaign.
There is no doubt that influencer marketing is one of the most effective paid marketing channels today. Most brands have already increased their influencer marketing spending. Furthermore, influencers are now more organized and categorized based on their follower count. This makes it easier for brands to find and partner with the right influencer to increase their social media presence.
FollowersAnalysis can help you identify such users and further analyze their follower as well as their tweet analytics to find and partner with the right influencer.
Identify resonating content
Along with analyzing your followers FollowersAnalysis also analyzes the most recent 3200 tweets including retweets and replies. With it, you can identify the tweets that have the highest level of engagement.
Further analyzing those tweets can help you identify content topics that are most relevant and engaging for your followers. You can use these topics to plan an effective content strategy that keeps your followers engaged.
Find the best time to tweet
Twitter is a highly competitive social media platform and it is getting harder and harder to keep the attention of followers fixated on you. Furthermore, posting updates randomly without checking whether the users or online or not won’t do you any good.
To make the most of your tweets, you need to post them at the right time when your users are online. If you don’t, your tweet will get buried under the large volume of tweets in the followers’ timelines. FollowersAnalysis can analyze the performance of your past tweets and identify the best time frame when you can tweet to draw the most engagement.
By analyzing your competitor’s performance metrics, you can analyze and evaluate the impact of their social media strategies. It can help you identify effective social media strategies that you can leverage to expand your social media influence. Furthermore, you can also use the performance metrics to set benchmark standards.
Twitter is an amazing marketing tool but it is also very competitive. To plan an effective Twitter marketing strategy, you must first analyze your followers and target audience. It can give you access to valuable insights. Using these insights, you can make informed decisions and plan data-driven strategies to maximize your social media success. Start analyzing your followers with FollowersAnalysis today.